The lifestyle trends below are powered by Spatial.ai, using billions of social media interactions. These interactions are analyzed for topics and hashtags, grouped into lifestyle segments, and mapped to the community level. Each score (0–100) indicates how common that lifestyle is in this area compared to others—higher scores mean it appears more frequently in local posts.
Based on billions of social media posts, these scores show how common certain lifestyles and interests are here.
95
Ingredient Attentive
Ingredient Attentive
Score: 95
These folks are conscious about what they eat. They're looking for ingredients that not only taste great, but also have great nutritional benefits.
94
Lighthearted Fun
Lighthearted Fun
Score: 94
This population is all about keeping the mood light and good, clean fun. Common activities include spending time outdoors, catching up with friends, and dancing.
92
Game On
Game On
Score: 92
These folks have their head in the game. Whether it's creating a card game tournament with friends or cheering on the home team, these people want to win.
91
Athletes
Athletes
Score: 91
From tryouts and casual pick-up games, to varsity tournaments and intramural matches, this population includes people who participate in organized athletics. Often through schools or public recreational areas.
86
Smart Chic
Smart Chic
Score: 86
Passionate about style, smart chic searches high and low for the perfect look – but not one that will break the bank.
86
Green Thumb
Green Thumb
Score: 86
From tiny sprouts and window plants, to flower arrangements and designing a landscape, this population has an affinity for all things green.
